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NANINAILS

Client
NaniNails
Segment
Drugstore, cosmetics
Realization
2021
About project

Another nice design made by our creative team, this time in the Harfa Gallery, Prague. This space serves as a sales stand offering NaniNails nail cosmetics. Although the stand is slightly smaller than the brick-and-mortar stores that we realised completely, it’s still conceived for a large selection of gel varnish shades, decorations and nail modelling.

The subtle colour shades and used materials create a very pleasant atmopshere. To make to logo visible, we used a slightly elevated totem pole bearing the NaniNails brand, which elegantly attracts customers from a distance and plays on their curiosity. The colour framing gently emphasises the entire product range in all the white display cases. The designed ripples in the lower part of the stand evoke a calm atmosphere for choosing products, and give customers the feeling that there’s nowhere to hurry to.

Purity and elegance are the hallmarks of our NaniNails concept. 

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